APA Style

Lodish, L. et al (2001). Entrepreneurial marketing : lessons from Wharton's pioneering MBA course . Hoboken, NJ: John Wiley & Sons, Inc..

MLA Style

Lodish, Leonard. et al. "Entrepreneurial marketing : lessons from Wharton's pioneering MBA course". Hoboken, NJ: John Wiley & Sons, Inc., 2001. .