International entrepreneurship : starting, developing, and managing a global venture 3rd ed.
Importance of international entrepreneurship -- Globalization and the international environment -- Cultures and international entrepreneurship -- Developing the global business plan -- Selecting international business opportunities -- International legal concerns -- Alternative entry strategies -- The global monetary system -- Global marketing and R&D -- Global human resource management -- Implementing and managing a global entrepreneurial strategy -- Cases : -- Beijing Sammies -- Federal Express -- Fitz-Ritter Wine Estate : 225 years of tradition and entrepreneurship -- Intelligent Leisure Solutions -- Logisys : a small company with international potential -- Mayu LLC -- Motrada Ltd -- Parsek LLC -- Sedo.com -- Trimo -- UniMed and EduMed.
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