Social media metrics : how to measure and optimize your marketing investment

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Detail Information

Series Title

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Call Number

658.872 Ste s

Publisher

Hoboken, NJ : Wiley., 2010

Collation

xxxi, 240 p. : ill. : ind. ; 24 cm.

Language

English

ISBN/ISSN

9780470583784

Classification

NONE

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Internet marketing
Social media--Economic aspects
Marketing research

Specific Detail Info

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Statement of Responsibility

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