New food product development : from concept to marketplace 3rd ed.

---

New Food Product Development: From Concept to Marketplace, Third Edition, describes stages of development in detail, beginning with sources of ideas and moving through development, final screening, and introduction into the marketplace. Drawing on his extensive experience in new food product development, the author outlines ways a company can organize for new product development and optimize available resources. He focuses on the roles, functions, and interactions of the members of the food product development team, other company departments, and outside resources in the food product development process. A well-grounded, broad perspective in the fundamentals of the new food development process in industry, this new edition of a bestseller clearly delineates cost-effective best practices for bringing new products to market.

---

Availability

Detail Information

Series Title

-

Call Number

664.00688 Ful n

Publisher

Boca Raton, FL : CRC Press., 2011

Collation

xix, 487 p. : ill. ; 25 cm.

Language

English

ISBN/ISSN

9781439818640

Classification

NONE

Content Type

-

Media Type

-

Carrier Type

-

Edition

3rd

Subject(s)

Food-Marketing
Food--Research
New products--Marketing
Product management

Specific Detail Info

-

Statement of Responsibility

-

Other version/related

File Attachment

Comments

---

You must be logged in to post a comment