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Found 1 from your keywords: subject="Brand loyalty"
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Perceptional Components of Brand Equity Andits Influence on Satisfaction Bran…
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Shweta Rani

Brand loyalty and consumer purchase intentions are crucial to company and marketing strategy as it contributes to competitive advantages for the business. Although the consumer brand relationships are complicated to conjecture, it will be insightfull on research into this phenomenon. In indonesia, Jamu industry presents a tremendous market opportunity, and intensified competition offers an oppo…

Edition
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ISBN/ISSN
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Collation
102p; 30cm;illus
Series Title
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Call Number
MBM 21-001