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THE EFFECT OF PARIS-BREST-PARIS CAMPAIGN TOWARDS THE ENGAGEMENT RATE OF EJ SP…
Moving away from the period of traditional or mass media, Instagram is increasingly being used as a strategic tool for increasing brand awareness and operating marketing campaigns. The popularity of pre-workout nutrition has affected EJ Sport to produce energy gel, which helps fast energy intake during sports. In order to increase brand and product awareness, EJ Sport conducted a digital campai…
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