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Found 3 from your keywords: subject="Product management"
cover
Strategic brand management and development : creating and marketing successfu…
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Lalaounis, Sotiris T.

Edition
-
ISBN/ISSN
9780367338756
Collation
xxii, 344 p. : ill. : ind. ; 25 cm.
Series Title
-
Call Number
658.827 Lal s

Edition
-
ISBN/ISSN
9780367338756
Collation
xxii, 344 p. : ill. : ind. ; 25 cm.
Series Title
-
Call Number
658.827 Lal s
cover
New food product development : from concept to marketplace 3rd ed.
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Fuller, Gordon W.

New Food Product Development: From Concept to Marketplace, Third Edition, describes stages of development in detail, beginning with sources of ideas and moving through development, final screening, and introduction into the marketplace. Drawing on his extensive experience in new food product development, the author outlines ways a company can organize for new product development and optimize av…

Edition
3rd
ISBN/ISSN
9781439818640
Collation
xix, 487 p. : ill. ; 25 cm.
Series Title
-
Call Number
664.00688 Ful n
cover
Innovation management and new product development
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Trott, Paul

Innovation Management and New Product development is an established, text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by practitioners of innovation. Now in its sixth edition, Innovation Management & New Product Development has been fully revised. Its clear and informed c…

Edition
Sixth
ISBN/ISSN
9781292133423
Collation
xxix, 635 p. : ill. : ind. ; 25 cm.
Series Title
-
Call Number
658.575 Tro i