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Understanding Customer Purchase Style Effect on Customer Satisfaction and Pur…
The main objective of this study is to examine the effect of customer purchase style, satisfaction, and purchase intention toward plant-based burgers. Second to find out the effect of customer satisfaction and purchase intention among Non-Vegetarian in the city of Jakarta, Indonesia. This study using mixed approach (qualitative and quantitative. The data was gathered from 20 interviewed partic…
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- BE 22-004
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