Futurize your enterprise : business strategy in the age of the e-customer

Edition

-

ISBN/ISSN

9780471357636

Collation

xiii, 318 p. : ill. ; 24 cm.

Series Title

-

Call Number

658.84 Sie f

Net ready : strategies for success in the E-conomy

Edition

-

ISBN/ISSN

9780071352420

Collation

xxx, 314 p. : ill. ; 23 cm.

Series Title

-

Call Number

658 Har n

E-profit : high payoff strategies for capturing the e-commerce edge

Edition

-

ISBN/ISSN

9780814405444

Collation

xii, 285 p. : ill. : ind. ; 24 cm.

Series Title

-

Call Number

658.8 Coh e

E-leader : reinventing leadership in a connected economy

Edition

-

ISBN/ISSN

9780738202648

Collation

ix, 334 p. : ill. ; 24 cm.

Series Title

-

Call Number

303.34 Har e

AI knowledge transfer from the University to society

Edition

-

ISBN/ISSN

9781032226323

Collation

xxvi, 122 p. : ill. : ind. ; 23 cm.

Series Title

-

Call Number

610.285 Ai

IoT-based data analytics for the healthcare industry : techniques and applica…

Edition

-

ISBN/ISSN

9780128214725

Collation

xx, 320 p. : ill. : ind. ; 24 cm.

Series Title

-

Call Number

610.21 IoT

Social media marketing 2022 : 4 books in 1

Edition

-

ISBN/ISSN

9789783082320

Collation

426 p. : ill. ; 23 cm.

Series Title

-

Call Number

658.872 Pre s

Content marketing: proven strategies to attract an engaged audience online wi…

Edition

-

ISBN/ISSN

9781999172800

Collation

[] ; 23 cm.

Series Title

-

Call Number

658.872 Tur c

The digital marketing planner: your step-by-step guide

Edition

-

ISBN/ISSN

9781529742787

Collation

154 p. : ill. ; 21 cm.

Series Title

-

Call Number

658.872 Han d

Digital marketing: strategic planning & integration

Edition

-

ISBN/ISSN

9781529742800

Collation

xvii, 454 p. : ill. : ind. ; 25 cm.

Series Title

-

Call Number

658.872 Han d

Digital branding : a complete step-by-step guide to strategy, tactics, tools …

Every decision and action you make contributes to your brand, so it makes sense that everything you do digitally also contributes to your digital brand. Use this bestselling guide to strengthen your brand's online presence and explore core marketing avenues. Digital Branding is ideal for any marketer or brand strategist to enhance their brand's online presence, and provides step-by-step, practi…

Video marketing : create engaging video campaigns to drive brand growth and s…

Edition

Second edition

ISBN/ISSN

9781398601147

Collation

xix, 265 p. : ill. : ind. ; 24 cm.

Series Title

-

Call Number

658.872 Mow v

The digital marketing handbook : deliver powerful digital campaigns

Edition

-

ISBN/ISSN

9781398603394

Collation

x, 274 p. : ill. : ind. ; 24 cm.

Series Title

-

Call Number

658.872 Kin d

Understanding digital marketing : a complete guide to engaging customers and …

Edition

-

ISBN/ISSN

9781789666014

Collation

xxii, 426 p. : ill. : ind. ; 24 cm.

Series Title

-

Call Number

658.872 Rya u

Influencer marketing strategy : how to create successful influencer marketing

Edition

-

ISBN/ISSN

9781789667257

Collation

xvi, 285 p. : ill. : ind. ; 24 cm.

Series Title

-

Call Number

658.802 Gle i

Ultimate guide to Facebook advertising

Facebook makes it easy for businesses like yours to share photos, videos, and posts to reach, engage, and sell to more than 1 billion active users. Advertising expert Perry Marshall is joined by co-authors Bob Regnerus and Thomas Meloche as he walks you through Facebook Advertising and its nuances to help you pinpoint your ideal audience and gain a ten-fold return on your investment. Now in its…

Entrepreneur ultimate guide to Linkedin for business

Edition

Third edition

ISBN/ISSN

9781599186405

Collation

xxii, 282 p. : ill. : ind. ; 25 cm.

Series Title

-

Call Number

650.1402 Pro e

Entrepreneur ultimate guide to Amazon advertising

Edition

-

ISBN/ISSN

9781599186382

Collation

xviii, 214 p. : ill. : ind. ; 25 cm.

Series Title

-

Call Number

659.144 Sew e

Entrepreneur magazine's ultimate guide to Google AdWords

Edition

Fifth edition

ISBN/ISSN

9781599186122

Collation

xvi, 341 p. : ill. : ind. ; 25 cm.

Series Title

-

Call Number

659.144 Mar e

Digital marketing strategy : an integrated approach to online marketing

Edition

-

ISBN/ISSN

9780749484224

Collation

xii, 364 p. : ill. ; 24 cm.

Series Title

-

Call Number

658.872 Kin d

Ultimate guide to email marketing for business : produce low-cost, high-impac…

Edition

-

ISBN/ISSN

9781599186238

Collation

xii, 226 p. : ill. : ind. ; 26 cm

Series Title

-

Call Number

658.872 Gun u

Ultimate guide to Twitter for business : generate quality leads using 140 cha…

Edition

-

ISBN/ISSN

9781599184494

Collation

xvii, 206 p. : ill. ; 26 cm.

Series Title

-

Call Number

658.872 Pro u

How to build a billion dollar app : discover the secrets of the most successf…

Edition

-

ISBN/ISSN

9780349401379

Collation

xiv, 465 p.; illus.; 23 x 15 cm

Series Title

-

Call Number

338.7610053 Ber h

The power of digital marketing

Edition

-

ISBN/ISSN

9786020438474

Collation

xxi, 180 p. : ill. ; 23 cm.

Series Title

-

Call Number

658.872 Sus p

Inbound marketing : attract, engage, and delight customers online

Edition

2nd

ISBN/ISSN

9781118896655

Collation

xx, 198 p. : ill. : ind. ; 24 cm

Series Title

-

Call Number

658.872 Hal i

The new rules of marketing & PR : how to use social media, online video, mobi…

Edition

4th

ISBN/ISSN

9781118488768

Collation

xxiii, 439 p. : ind. ; 23 cm

Series Title

-

Call Number

658.872 Sco n

Study skills connected : using technology to support your studies

Engaging, accessible and practical, this book helps students to get the most out of new technologies to enhance their learning practices, engage with their studies and improve their study skills. Covering a broad range of topics, it encourages a reflective perspective on e-learning resources.

Social media metrics : how to measure and optimize your marketing investment

Edition

-

ISBN/ISSN

9780470583784

Collation

xxxi, 240 p. : ill. : ind. ; 24 cm.

Series Title

-

Call Number

658.872 Ste s

Inbound marketing : attract, engage, and delight customers online

Edition

2nd

ISBN/ISSN

9781118896655

Collation

xx, 198 p. : ill. : ind. ; 24 cm

Series Title

-

Call Number

658.872 Hal i

Emarketing excellence : planning and optimizing your digital marketing

A practical guide to creating and executing e-marketing plans, it combines established approaches to marketing planning with the creative use of new e-models and e-tools. This new edition seamlessly integrates social media technology like Facebook check-in, social networking, tablets and mobile applications into the mix, demonstrating how these new ways to reach customers can be integrated into…